Mistake #1: Confusing Landing Page Messaging
Problem: Users can’t instantly understand what you do.
Fix (fast):
- Rewrite your hero section into a single-sentence value prop
- Add 1 strong CTA
- Use 3 bullet points max
Mistake #2: Bloated or Friction-Heavy Onboarding
Problem: Too many steps = user drop-off.
Fix (fast):
- Remove all non-essential fields
- Add progress indicator
- Provide a “skip for now” option
Mistake #3: Overcomplicated Navigation
Problem: Users don’t know where to go or what to do.
Fix (fast):
- Reduce menu items to 5 or fewer
- Rename items using familiar words, not internal jargon
- Add a search bar if your product is feature-heavy